The Nigerian mobile internet landscape in 2024 witnessed a continued period of growth and development, with MTN solidifying its position as the dominant player. A comprehensive report by nPerf, a mobile internet performance analysis company, revealed that MTN outperformed its competitors across a range of key metrics, including download and upload speeds, latency, browsing, and video streaming.
MTN consistently demonstrated superior performance throughout the year, achieving the highest scores in download speed at 9.98 Mb/s, upload speed at 4.35 Mb/s, and boasted the lowest latency with an average of 119.85 milliseconds. This translated to a significantly improved user experience for MTN subscribers, enabling smoother browsing, faster downloads, and seamless video streaming.
While MTN reigned supreme, Airtel and Glo also contributed to the overall growth of the Nigerian mobile internet market. Airtel showcased strong performance in browsing and video streaming, while Glo demonstrated steady progress across various performance indicators. This competitive landscape fostered innovation and encouraged all operators to continuously enhance their network infrastructure and service offerings.
The report highlighted several key trends within the Nigerian mobile internet market which includes: MTN maintaining its leadership in 4G internet performance, achieving the highest nPerf score. This signifies a growing reliance on 4G technology for accessing mobile internet services across the country.
Also, operators, particularly Airtel and Glo, demonstrated a strong focus on enhancing user experience by improving browsing and video streaming capabilities just as the Nigerian mobile internet market continued to grow throughout 2024, driven by increased smartphone penetration and a growing demand for data services.
The nPerf report provided valuable insights into the state of Nigeria’s mobile internet landscape in 2024. MTN’s consistent dominance across key performance indicators underscores its commitment to providing a superior user experience. The continued growth and healthy competition within the market bode well for the future of mobile internet connectivity in Nigeria, promising faster speeds, lower latency, and an overall enhanced user experience for consumers.